ANAVIA Digital Launch Package

1.1

Premium Landing Page

Full responsive website with premium animations, interactive configurator, and conversion-optimized flow.

• Fully custom design, no templates
• Mobile-first responsive design
• Premium micro-animations
• GDPR-compliant contact forms

This is not a random website. Every element is engineered to convert defense procurement officers into qualified leads.

ICP-Targeted Architecture

• Defense Program Managers — Technical specs, compliance, mission readiness
• Military Procurement Officers — ITAR-free status, NATO compatibility
• Government Contractors — Integration capabilities, Swiss neutrality

1.2

Interactive Mission Configurator

Build-your-own system tool allowing prospects to configure platform, payload, and data link options.

• 3 helicopter platforms (HT-100, HT-100 Naval, HT-750)
• Dynamic specification updates
• Visual preview switching
• Lead capture integration
• Configurator renders for all platforms

1.3

Explainer Video (60-90s)

Animated explainer covering ANAVIA's value proposition and technology differentiators.

• Script development & storyboarding
• 3D animation & motion graphics
• AI voiceover
• Sound design & licensed music

1.4

Emotional Reveal Video (15-30s)

Cinematic teaser for trade shows and social media. Pure visual impact.

• Cinematic 3D animation
• Dramatic sound design
• Social media optimized cuts (16:9, 9:16, 1:1)
• Trade show/event format

1.5

USP Feature Video

Animated explainer video highlighting key differentiators.

• Motion graphics with bullet points
• Technical visualization
• LinkedIn/social optimized
• Website integration

1.6

AR Experience Assets

GLB and USDZ files for all 4 helicopter platforms.

• 4x GLB files (Android/Web AR)
• 4x USDZ files (iOS AR Quick Look)
• Web3D models for webpage integration
• Optimized for mobile performance
• QR code integration for print materials

1.7

Product Renders & Images

All static imagery required for the landing page and marketing:

• 3x Pillar images — Performance, Payload, Swiss Quality
• 1x Hero background — Atmospheric/environmental shot
• 1x Blueprint/scale image — Technical drawing
• 1x Facility image — About section
• 1x OG share image — Social media preview

Total: 7 static images

1.8

Scroll Animation

Scroll-controlled product animation for the landing page hero reveal.

• 700 frames — Full rotation sequence
• Scroll-synced animation
• Progressive loading optimization
• Mobile fallback image

2.1

Analytics & Tracking Setup

Complete tracking infrastructure for lead attribution and campaign optimization.

• Google Tag Manager — Centralized tag management
• Google Analytics 4 — Traffic and conversion tracking
• LinkedIn Insight Tag — B2B visitor demographics
• Meta Pixel — Facebook/Instagram tracking
• Microsoft Clarity — Heatmaps, session recordings
• GDPR-compliant cookie consent

2.2

SEO Foundation

Technical and on-page SEO for defense and aerospace search queries.

• Technical SEO audit and implementation
• Schema markup (Organization, Product, FAQ)
• XML sitemap and robots.txt
• Core Web Vitals optimization
• Meta titles, descriptions, Open Graph tags
• Image optimization (WebP, lazy loading)

2.3

GEO — Generative Engine Optimization

Optimize visibility in AI-powered search (ChatGPT, Claude, Perplexity).

• AI Search Audit — Current visibility across LLMs
• Content Structure — Question-based headings, direct answers
• Entity Building — Knowledge graph presence
• FAQ Schema — Structured data for AI parsing

3.1

Standalone Configurator — A: Static Angles

White room product angles delivered as PNG stack for your own implementation.

• 6 static angle renders per platform
• White/neutral background
• High-resolution PNG files
• All 3 platforms included

3.2

Standalone Configurator — B: 360° Render

Full 360° rotation sequence with photorealistic environment or white studio.

• High-resolution PNG stack
• All 3 platforms included